Privacy Policy - Betfred Casino Guide 2026

We collect only what we need to run our guide and respond to you. This may include information you give us directly, such as your name and email address if you contact us or subscribe to updates, and anything you choose to include in your message. We also collect technical data automatically when you visit, including your IP address, browser type, device information, pages viewed and referring website. We do not knowingly collect data from anyone under 18, and our content is intended for adults only. We never ask for payment card details or account passwords through this guide.

We use your data to operate and improve our guide, answer your enquiries, send updates you have asked for, and keep the site secure. Where UK GDPR requires a legal basis, we rely on our legitimate interests (understanding how readers use our content and protecting against misuse), your consent (for optional cookies and marketing emails) and, where relevant, our legal obligations. We do not sell your personal data, and we do not use it to make automated decisions that have a legal or similarly significant effect on you.

We use cookies and similar technologies to make our guide work, measure performance and understand which content is useful. Strictly necessary cookies are always active. Analytics and marketing cookies are only set if you agree to them through our cookie banner, and you can change your choice at any time. For a full breakdown of each cookie, its purpose and how long it lasts, please see our cookie page. Most browsers also let you block or delete cookies, though some features may then work less smoothly.

We work with a small number of trusted providers who process data on our behalf, such as analytics tools, hosting and email services. Because our guide features operators including Betfred Casino, we may also use affiliate tracking, which uses cookies to record that a visit came from our pages. These providers act under contract and may only use your data to deliver their service to us. If a provider processes data outside the UK, we make sure appropriate safeguards are in place. Operators you visit through our links have their own privacy notices, which we encourage you to read.

Under UK data protection law you have the right to access the personal data we hold about you, to have inaccurate data corrected, to request erasure, to restrict or object to certain processing, and to receive your data in a portable format. Where we rely on consent, you can withdraw it at any time without affecting earlier processing. We aim to respond to requests within one month. If you are unhappy with how we handle your data, you can also complain to the Information Commissioner's Office, the UK data protection regulator.

We keep personal data only as long as necessary for the purposes described here. Enquiry emails are generally deleted within 12 months, analytics data is retained in aggregated form, and subscriber details are held until you unsubscribe. To make a privacy request or ask a question, contact our team through the contact page and tell us what you need. We may ask you to verify your identity before acting on a request. Please gamble responsibly, only if you are 18 or over, and never stake more than you can afford to lose.